"Alert Tonight" Campaign

Friday, March 2, 2018

press release2

The Lee County Sheriff’s Office has received a grant from the Florida Department of Transportation for a High Visibility Enforcement (HVE) program for pedestrian and bicycle safety.

"Alert Tonight Florida" is a safety campaign that focuses on crashes involving pedestrians and bicyclists.  They are more likely to be involved in fatal or serious injuries because they don't have the protection of airbags and seatbelts.  

Many of these crashes occur at night when visibility is low, which is why "Alert Tonight Florida" was developed. The goal of this campaign is to remind motorists to pay attention and keep an eye out for pedestrians and bicyclists. You can’t see what you’re not looking for! Also, to remind pedestrians and cyclists to make themselves visible when walking and biking at night.

The safety campaign is in partnership with the Florida Department of Transportation (FDOT), the University of South Florida’s Center for Urban Transportation Research (CUTR) and Florida's Pedestrian and Bicycle Safety Coalition.

Deputies will continue to observe, educate and enforce traffic laws in seven high-risk areas where pedestrian and bicycle crashes are most prevalent. In an attempt to reduce the number of pedestrian, bicycle and motor vehicle crashes, deputies will implement "Alert Tonight Florida" to remind motorists, pedestrians and bicyclists to pay attention and stay safe.

The seven locations in Lee County were selected based on crash data involving pedestrians, bicyclists and motor vehicles. These locations were also chosen for their volume of pedestrian traffic and number of accidents involving both vehicles and pedestrians or bicyclists:

• Pine Island Road between Business 41 and U.S. 41

• Business 41 from Powell to Marianna

• U.S. 41 from North Key Drive to Pine Island Road

• Old 41 from Bonita Beach Road to Rosemary Drive

• Lee Boulevard from Alvin Avenue to Homestead Road

• U.S. 41 from South Road to Daniels

• State Route 80-Palm Beach Boulevard - from Prospect Avenue to Underwood Drive.

“Safety doesn’t happen by accident and the safety of our community is paramount. Understanding and followings the rules of the road is very important for every driver, pedestrian and bicyclist." said Lt. Dennis Petracca, Lee County Sheriff’s Office Traffic Unit supervisor.

All contacts with citizens will be documented and the results will be sent to the Florida Department of Transportation for evaluation at the conclusion of the safety campaign. 

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